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Aplia > Marketing

Marketing

Aplia offers marketing students more opportunities to read their text, stay engaged with class material, and master the basics of their course.
  • Interactive questions keep students engaged and prepare them for class discussion.
  • Every question is automatically graded, with immediate explanations that link back to the online text so that students can review concepts.
  • Grades are automatically recorded in the instructor's Aplia gradebook.
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Personalized Reviews

Aplia helps target what materials to focus on so that students can best use their study time. Personalized Reviews include questions that need more attention, offering students a chance to improve performance at their own pace, without affecting scores.

Students can drill on these questions as many times as they like, promoting mastery of the material.

Students can compare their performance on these reviews to their graded assignments.